Tuesday, April 9, 2013

THINKING THE UNTHINKABLE.. DOING THE IMPOSSIBLE!

A few weeks back I came across an article in BUSINESS STANDARD. It talked about a very young CEO nirav tolia and his new idea.

 It is quite thinkable that we have a social networking site for news that is twitter, for managing professional identities that is LinkedIn and for friends and interests that is Facebook. But it is amusing to hear about a social networking site to know your “NEIGHBOURHOOD” better. The news has wowed me. The techie-world is advancing at a gratifying speed.

Previously, the other sites were like spellbinders. They had become the part and parcel of our life. Many people started spending hours and hours online and thus becoming asocial. They were certainly aware about the happenings of the world but were clueless about what took place in the little world outside their home.

As there is a key to every lock, every problem also has a solution.

A San-Francisco based start-up led by Nirav Tolia and 6 other founders seek to give the term “social media” real meaning. The company NEXTDOOR wants its user to get to know their neighbors by.... spending time online!

Nextdoor is offered as a platform for neighbors to communicate with each other about everything. The neighbors can exchange referrals on local business, buy and sell items or even alert each other about illness or crime in the area.

It has not only proven beneficial for America but has expanded its horizons in numerous countries all over the world. But its magic hasn’t reached India yet.

This company has touched the lives of million people and has given a platform for the US local social networking to come up.  I guess we have transformed to a new era where neighborhood has gone virtual.

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